Broadly speaking, there are two major categories of bloggers – long-term bloggers and short-term bloggers. Most of the bloggers focus on getting benefits from their blog in the long-term, which requires a (hell) lot of patience, goal planning, time and energy. On the other hand, there are short-term bloggers who want to achieve early blogging success and make more money quickly. That’s exactly where seasonal niche blogging comes in. For short-term bloggers, creating a seasonal niche blog is a surefire way of making money quickly.
What’s Seasonal Niche Blogging?
Seasonal niche blogging is a useful way of achieving early blogging success (and making money) by taking advantage of various popular events, occasions or ceremonies that take place in different parts of the world, at different times of the year. These events can be either national or international.
A seasonal niche blog, therefore, focuses on a specific event or occasion that sees a huge spike in traffic during that particular period. The reason that most of the bloggers don’t pay attention to these popular events is that they think it can make them money only once in a year. The fact, however, is that focusing on one popular event can make you thousands of dollars in just a few months. There are also chances that the cash will continue to come in even after a particular event or season has ended.
Seasonal Niche Blog Ideas
If you want to make money off seasonal blogging, you should first pick a niche that you’re really interested in. The chosen niche can revolve around a specific sporting event, an international festival, holiday season, ceremony etc. At the same time, you should make sure that your selected niche is something that can really work for you in regard to your knowledge and skills.
Let’s take a quick look at a couple of good examples –
Example #1 [Christmas]
Sales for gift items go through the roof during the Christmas season every year, around November-December. According to a report by comScore, consumers spent around $35.3 billion shopping online. In the last week of December, 2011, the online shopping sales amounted to $2.8 billion as compared to $2.45 billion around the same period in 2010. That means millions of people search online during this season for a wide range of gift items.
Example #2 [Halloween]
The Halloween season is yet another multi-billion dollar market ($8 billion last year). If you plan to tap into this growing market, you can start a seasonal niche blog revolving around the Halloween niche.
Example #3 [World Cup Football]
How can forget the frenzy of the World Cup Football season? As soon as the games begin, people start to support their favorite football teams. During this sporting season, people search like crazy for match highlights, pictures, videos, score updates, game-related merchandise etc. Blogs that cover all these pieces of information can quickly get exposed to a huge global audience.
These are just a few quick examples. There are plenty of other niche ideas that you can use to get the most out of seasonal blogging. You can also target TV reality shows, blockbuster movies (for writing reviews) and holiday recipes among others. There are many more that you can come up with by doing some research on your own.
If You’re Ready to Build a Niche Blog (Around a Specific Event)
There are a few things that you should always keep in mind to make the most of your seasonal blogging efforts and earn more money. Whichever niche you choose, you should remember to do extensive research to find all the possible keyword combinations that you can target. Knowing the basics of SEO is, therefore, key to achieving success with a seasonal niche blog.
Whether your targeted event takes place yearly or at the interval of every six months, you need to plan ahead. Advance planning will help you get your blog up and running as soon as the particular season commences.
There’s an excellent tool for keeping a close watch on the current search trends around the world – Google Trends. Thankfully, this excellent keyword research tool is available to you at no cost. Use it to conduct your research and come up with more unique seasonal niche ideas.
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